'That Guy' Building Ad
'That Guy' Haircut Pop-Up
'That Guy' Hair Umbrella
Supercuts "That Guy"
In collaboration with a Denver creative, I developed a mock campaign for the Supercuts franchise titled 'That Guy.' The concept highlights the confidence boost men feel after a fresh haircut. My aim was to create a visually compelling and empowering experience that resonates with today’s male audience. The campaign includes poster designs, branded products, and a conceptual pop-up haircut shop—each element bringing the 'That Guy' persona to life.
